Air Peace’s entry into the London route and the strengthening of the local currency have ignited heightened competition in international air travel, according to Justice Okamgba’s report. The Nigerian carrier, Air Peace, faces stiff competition from established foreign airlines following its London debut. Analysts and industry insiders, speaking to Entrepreneur TV, emphasize the need for governmental support and strategic planning to maintain competitiveness. While the airline’s inaugural flight to London garnered praise for offering significantly lower ticket prices, sustaining this momentum demands more than just competitive pricing, analysts argue. Despite selling tickets at lower rates, Air Peace’s CEO, Allen Onyema, raised concerns about foreign airlines undercutting prices to thwart its market presence. This aggressive pricing strategy has led to neighboring countries like Ghana and Togo gaining popularity among Nigerian travelers due to cheaper fares. Notably, a significant portion of tickets were sold outside Nigeria, resulting in revenue loss for the country. Kingsley Nwokoma, President of the Association of Foreign Airlines and Representatives in Nigeria, urges patriotic support from both citizens and the government to ensure Air Peace’s viability. He suggests government officials lead by example by choosing Air Peace for official trips, fostering confidence and sustainability for the indigenous airline. However, he acknowledges that the government cannot regulate foreign airlines’ prices, stressing the importance of collective support for Air Peace’s success amidst competitive dynamics.
Air Peace’s entry into the London route and the strengthening of the local currency have ignited heightened competition in international air travel
